Logo Principles (neuron)

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dpic
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Joined: Mon Oct 13, 2008 5:46 am

Logo Principles (neuron)

Postby dpic » Mon Oct 13, 2008 6:26 am

I'm working on a logo for the Environmental Club at my school. It is going to be a green neuron which i have started on using wikipedia's image of a neuron as a guideline. This is what i have so far: SVG Image

I'm not sure what i should do to make it a good logo. I suppose it should be simpler but i'm very new to inkscape and i don't know much about logo design to any help and/or advice would be hugely appreciated. Thanks!

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microUgly
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Re: Logo Principles (neuron)

Postby microUgly » Mon Oct 13, 2008 9:54 am

dpic wrote:I'm not sure what i should do to make it a good logo. I suppose it should be simpler but i'm very new to inkscape and i don't know much about logo design to any help and/or advice would be hugely appreciated. Thanks!

I think the biggest fault with your logo is that only the members of your Club are going to recognise it's a neuron :) When a logo is meant to look like something, you want that something to be widely recogniseable. Some people might mistake your club for having something to do with painting :) Adding shading, etc, might help with that problem.

The other issue is the design concept of "balance". I don't have a good resource to explain this, but basically it's when heavy (dark, large) elements combined with light (light-colour, small) create an unbalanced appearance. The body of your neuron is heavy and the tail is light. You can correct the balance by tilting/rotating it. Putting some text beside it might also correct the balance.

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loonquawl
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Re: Logo Principles (neuron)

Postby loonquawl » Tue Oct 14, 2008 12:03 am

I like the realistic spirit, you even added dendritic spines, but a logo should held simple - try cutting on the number of dendrites, give some roundness to the cell body, and try to make the axon more like a tube, i.e not varying in thickness. The branching of the axon is something most peaple are not used to seeing, so maybe just some very oversized schematic presynaptic ending here? And if you let the axon run horizontal, you got yourself a nice header bar.


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